Campaign Coordinator Toolkit

All You Need to Run a Great Campaign!

Thank you for volunteering to participate in the annual United Way Campaign. By giving your time and spreading the word, you are helping to advance the common good. Together, united, we can inspire hope and create opportunities for a better tomorrow.

Click on the links below to download all the campaign materials you need to run and promote a successful campaign. All materials listed below can be customized for your organization’s needs. Preprinted items such as brochures, posters, pledge forms, etc., can also be provided by United Way for use in your campaign. Contact Ali Wilson at or 641.682.1264 with any questions about your United Way campaign! 

Getting started

The Campaign Champion guide has everything you need to get started- best practices, campaign timeline, event and incentive ideas, and more!

Campaign Champion Guide

About United Way

Why partner with United Way
Make Change Happen
Business Case for United Way
UWWC Trifold Brochure


UWWC Impact- Infographic
What A Dollar Buys - Infographic


UWWC Poster- Changing Lives
UWWC Poster - Education
UWWC Poster - Financial Stability

UWWC Poster - Health

Pledge Form


Kickoff Email
Department Lead Email
Mid-Campaign Email
Potential Leadership Donor Letter
Thank-You Letter
Retiree Letter


UWWC Campaign Video
UWWC Video- Partner Message
Social Media/Intranet Posts
UWWC logos
Campaign Slide Deck


Volunteer opportunity database
Tips for volunteering